Last week a client gave me some exciting news-- we were...
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There are so many layers to Brand Protection.
Special Price on Brand Health Assessment
Your company name is one of the most important assets your...
Spectrum of Distinctiveness – Fanciful Brands
It’s summertime! And we all know what that means—we...
Spectrum of Distinctiveness – Arbitrary Brands
It’s summertime! And we all know what that means—we...
Spectrum of Distinctiveness – Suggestive Brands
It’s summertime! And we all know what that means—we...
The Spectrum of Distinctiveness – Descriptive Brands
It’s summertime! And we all know what that means—we...
The Spectrum of Distinctiveness – Generic Brands
It’s summertime! And we all know what that means—we...
How Powerful is a Brand?
Brands are the most efficient form of communication in...
USPTO Review – Translating Portions of a Brand
Trademark applications complete a process known as...