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Is Your Trademark Registered Correctly?
It doesn’t make sense, but... I hear it way too often. “I helped that company get their trademark registered,” they say. “My dad was a...
What Makes Your Brand Unique?
I think brands are very cool. Think of the power in a brand! You can see it for only a split second and instantly recognize it; Driving...
The Nice Classification System: Avoid Likelihood of Confusion
Almost every legal battle between brands relates to likelihood of confusion. That is, if someone starts selling widgets under brand...
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Why Your Trademark Documentation MattersApril 24, 2025Your brand is more than just a logo or a catchy slogan—it’s your business’s identity and reputation. Don’t leave its protection to chance. […]