Companies that wish to trademark business names, logos, slogans, and more must work through the trademark application process. Find out how it works here.
U.S. Registration
One of the most common ways to authenticate your brand is to register it with the USPTO.
Steps To Take Before Filing Your Trademark Application
Is your company preparing to apply for a trademark? Take a look at several key steps to take before filing your trademark application.
What Is a Brand Health Check, and Why Does Your Business Need One?
When was the last time your company conducted a brand health check? If it’s been a long time or if you haven’t ever carried one out, change that immediately.
The Ultimate Guide to Trademark Protection for Small Businesses
Protect each small business trademark you receive to keep your company’s brand identity safe. Find out how you can do it in this informative guide.
Registration Can Prevent Legal Issues
I want to tell a story highlighting how important...
Cheer on Your Team Without Copyright Infringement!
Soon you’ll see people wearing shirts, hats and many other...
IP Bullies in the World of Patent
As someone who represents smaller companies, I am...
Sound In Trademark: Can You Name That Tune?
The MGM lion’s roar; the NBCUniversal tune; the Harlem...
Federal Trademark Registration For TACO TUESDAY
In May Taco Bell moved to cancel Taco John’s federal...
DBA Names Explained
Our next stop on the trip through the many intangible...
Should You Get a Registration for Your Intellectual Property?
Like many things in life, the answer to this question is...
Copyright 101
A Copyright is a type of intellectual property that covers...
Trademarks – Own Your Brand
Trademarks are the type of intellectual property that...
Patents as a Valuable Asset
Patents are a type of intellectual property that cover...
Is a Search of the USPTO Database Enough?
No. Just, no. Searching the USPTO database is a very...
Brand News: What is a Moke?
A recent news story used a word I had never heard before:...
Independent Creation is Not an Excuse
I often say that intellectual property law is not...
Rapunzel, Let Down Your… Registered Trademark?
Fun Fact: Trademark law came into existence as a form of...
Your Brand Can be Precarious, even if you Didn’t Know
Meriam Webster defines “Precarious” as “dependent on...
Is Your Brand a Time Bomb?
Did you know that the law impacts your brand? Have...
Is Your Brand Hazardous?
Did you know that the law impacts your brand? This week’s...