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The Spectrum of Distinctiveness – Generic Brands
It’s summertime! And we all know what that means—we celebrate the spectrum of distinctiveness! The most basic rule about this celebration...
US Registration: You Must Use Your Brand
What’s in a name? A company’s logo is art with a purpose, and you don’t want knock-off versions. I provide protection that can punish...
Third Party Review in US Registration Process
What’s in a name? A brand is the ultimate form of shorthand found in commerce, but it’s only effective if it’s distinct. I use legal...
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